Apart from the unlimited number of workspaces, the 360 Suite version of Google Tag Manager didn’t have any differentiation from the free version feature-wise, until today. GTM just introduced an approval workflow, which allows you to exercise some additional control over …
Autocomplete search is a tricky thing to track. The underlying logic is that when the user starts feeding characters into a search form, the search suggests results based on a limited input. If the user is not satisfied with the results, they can continue adding characters to the …
With the release of the latest Google Tag Manager API version, it’s time to release the new version of GTM Tools. Most of the changes have been done under the hood, with the entire codebase refactored for improved stability. I released the first toolset in October 2014, and …
Google Tag Manager has a very nifty programmatic API that lets you do almost anything that’s also possible within the GTM UI. I’ve used the API a lot, most notably for my GTM Tools, which might be getting a new release soon, too! The API was recently updated to its …
I’ve always been proud to avoid the typical headline clickbait of “Ultimate guide to pigeon care”, “All you need to know about the Great Vowel Shift”, “Did you know that you’ve been smoking peyote wrong your whole life?”. I’m …
A couple of years ago I wrote an article on tracking interactions with the SoundCloud widget via Google Tag Manager. When a platform provides a JavaScript embed API, it’s surprisingly easy to track interactions with the player. You’ve seen this with YouTube, with …
Last updated 24 August 2022: The instructions in this article are no longer that useful, as you can simply use the native JavaScript Element.closest(selector) method instead of the {{Find Closest}} trick described in this article. Browser support for closest has thankfully …
